The Spanish Army opens an Instagram account

The Army’s presence in the social media

The most powerful, striking and interesting images depicting the day-to-day of the Spanish Army’s units can now be seen on its new Instagram account: https://www.instagram.com/ejercitodetierra/.

The images will be regularly updated with a selection of the best pictures from the Army's website and its Flickr account, and will show the troops training, their equipment and the ceremonies they take part in.

The account is intended to reach the young. They are the main users of this social networking service for mobile phones to share photos and videos, which is the fastest-growing and one of the most important in terms of size (over 300 million users around the world).

This initiative has been promoted by the Army’s Department of Communication and further increases its social media presence. The latter began in 2012 with an official account on Twitter, soon followed by others on YouTube, Flickr, SlideShare and Facebook.